Marketing your website for your mobile users

Everyone is already aware the growth of mobile browsing and buying from mobile devices, web professionals or business owners already plan to enhance their mobile marketing for the near future. Are you one of these business owners who already have their mobile optimized website? Or are you still planning to update your website for your mobile users? Here are some few tips on how you can get started.

Let’s start with the facts

Here are some research results from the company Nielsen from 2000 up to this date.

·         In 2012 mobile activity on the internet has grown to 70%

·         Between 2000 to 2013 mobile internet spent per month has increased to 35 hours per day

·         Smart phone owners spent 86 hours of their time on mobile apps

With these simple facts you can already predict that the increasing growth of mobile browsing is continuously.

How to market your website to your potential mobile clients

If you have a business to consumer type if business, it is best that you do not settle for mobile website alone but create an app where your potential clients can purchase your products. It is an easier method for your consumer to purchase without having to browse around your website for the right product or for the check out page.

Make sure that your developer will also create an easy check out page for your mobile website as well as your mobile app.

How to optimize your application depends on where it is listed. Google play and apple app store has a big play in the market, although Apple does not have inbound link application like Google have they are still both important ranking factors in the market.

Get a mobile friendly website

For those who cannot develop an app here is another option that you should consider deeply. It seems to be very obvious that you will need to have a mobile website to run a mobile marketing campaign.  A couple researches in 2013, there are 500 large companies who still do not have a mobile website, and if there are 500 companies who does not have mobile optimized website, chances are there are also lots of small businesses who aren’t ready for the mobile era.

If you are a small company and have a tight budget on building a mobile website, you could use responsive website using CSM like Wordpress could be a good alternative option for you. If you know how to build your own website, you will only set a budget for responsive template, images and text. But if you want to make sure that your mobile website is viewable from different mobile and tablet devices, it is best to hire a professional website designer for as low as $700, the cost will increase off course the more customization you want.

Socratic SBC | Small Business Consulting offer the lowest rate online for Graphic design pacakge, logo creation and website creation with free mobile website package.

Get your mobile optimized website today contact us

Socratic SBC | Small Business Consulting

2 Wisconsin Circle Suite 700 Chevy Chase, MD 20815

Office: (410) 344-7874

Fax: (202) 318-0689

rwhunni@socraticsbc.com