Important Qualities of a Great Website

The main qualities of a good website are easy navigation, clear call to action, readable and informative contents, color, and contrast. People tend to visit websites to gather information for a certain product, service, or any other purpose. That is why a good website design for smallbusiness is very essential.  Now, if your website is a mess then visitors won’t stay on your website even for a minute or two. In addition, having a bad web and graphic design could lead into negative feedbacks which in return results into more problems. Here are four qualities that your website should contain to attract audience, visitors, potential customers, and even investors.

Simple Navigation

If you are a normal person looking for information in the World Wide Web, would you spend even 30 seconds or a minute of your time on a website that has poor navigational structures? I guess not. You may not know it but navigation is a crucial part of web creation. You should include it in your priority list or else, instead of attracting visitors in your website you’ll end up pushing them away. The main points of having a simple and easy navigational structure are its good effects to your website’s accessibility and usability. So, better make sure that your website navigation is seamless and effortless.

Clear Call to Action

Majority of entrepreneurs who succeed on their online presence and visibility has a clear understand of the importance of websitecreation for small business. Aside from having an easy navigational structure, your website should also contain a clear call to action. Your clear call to action structures can help you get the attention of the visitors as well as a chance for a long conversation with potential customers.

Informative Contents

Another very important quality of a great website is by having informative contents. The main reason why web users visit websites is to read contents, it could be about a certain product or service. The point here is that, having informative contents is very important since it is the very first thing that a potential customer look for when visiting a website. Now, if you don’t have informative contents on your website, then one thing is for sure, your website is useless.  

Color and Contrast

You might say that these factors are not that important for a website, but guess what? It is. Want to know why? It’s because contrast plays a big role in making your texts or contents readable. If you don’t use sufficient contrast compared to the background where it is intended to placed, chances are people can read it properly. What more if the customer reading them has colorblindness?

Need a web creation service? Or even other services such as extra website package, business marketing plan, business plan creation, and more please feel free to contact us at:

Roderick Hunnicut

Socratic SBC / Small Business Consulting

2 Wisconsin Circle Suite 700 Chevy Chase,

MD 20815

Office: (410) 344-7874             

Fax: (202) 318-0689

rwhunni@socraticsbc.com

http://www.socraticsbc.com