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Tuesday, June 24, 2014

How to apply attraction to your social media marketing

If you have an online business or any network marketing business, you are using social media platforms like everybody does in your market. When your business on social media channels, you have the power to connect with millions of people globally for a tiny investment. Unfortunately not every marketer are using social media to the point not pushing enough marketing campaign to their prospects. Here are some ways you can add attraction and creativity to your social media marketing campaign.


How can you make social media work for your type of business?

A very effective and professional approach to leverage social media marketing for any type of businesses is through applying the principles of attraction marketing. Attraction marketing is about establishing yourself as a leader in your industry and using that to entice people into your business.
Here is how you can apply attraction marketing to your business:
1.       Take time to establish yourself as a leader of your industry by publishing informative and fresh contents to the internet, this is the very first thing you should know about attraction marketing even on social media marketing because you cannot attract leads without becoming a leader first.

2.       Attraction marketing is about providing a lots and lots of content for free. No matter what type of business you have to regularly create informative content to make yourself stand and rise among your competitors. You can apply this throughout whatever marketing campaign you are doing and on social media as well.  Social media platforms such as Facebook, twitter, Google+, YouTube and many other can be your tool to feed your potential customers great and informative contents.

3.       Attraction marketing is about creating value for your brand. It is about nurturing those who look up to you.

Keep the communication open

Attraction marketing is about keeping the communication line open, answering your audience questions, providing them tools and resources, providing them advice and solutions to their problems. This kind of marketing, many business owners have overlooked. Social media marketing is not about advertising your products and services to the public but about engagement and interactions with your current and potential clients. You have to focus on your audience success, as their success becomes your success.

Social listening will be influential

Social media is deeply entwined with the digital world, social listening is described as a simple approach to learn more about your potential customers or what is being said on social media about your brand. It will offer you a lot of benefits to get a fully effective social media marketing campaign. When you learn to listen to your potential clients that is when you can already claim social success for your brand. No one can deny the widespread position in the social sphere it is Google+,  Google+ is already claiming rewards from bloggers,   writers and video tutorial experts. Google+ gives an exclusive experience for business and consumers to communicate through its wonderful features such as Google Hangout, Google places, Google maps, Google doc sharing and more. This should be your number one tool to listen to your consumer and communicate with your consumers as well.


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