Ways to earn your spot on Search Engines

What does marketing mean for you and your business? It simply means that we are calling attention to our products, services and business. Great marketing differentiates us from our competitors, and great marketing will let your target audience do more business with you.

How do you fight for a first page spot on search engine?

Social media – I know you are tired of hearing about social media marketing, and how everyone has their own advice how to market on social media, but it doesn't mean you do not need it. You definitely do, presenting your products on social media platforms are one way to get noticed. Your name specifically to be found on social media and your business information is one way to attract more prospects, because you are easy to reach.

Content Marketing – the most important marketing strategy of all! You need to create a blog where you post either 3 times a week or more. This is a great way to share your knowledge with your target audience.  Not just that, if you compose your article in a way that it is search engine friendly which means it consist of keywords, tags and amazing attractive title. You will not have a problem with being visible online.

Content Marketing comes in many forms, content marketing can be seen through blog commenting, press release, newsletter, creative direct mails of product introduction and guest posting to other blogs.

Through content you could also create your online reputation or overall business reputation.

Video marketing or webinars- webinars are great tool for small businesses like SEO companies, here is where they present their services such local listing, link building and more. It will be a great benefit for you and your business to attend webinars once a month; this is to learn something new.

Your online reputation, matters!

You build your online reputation through social profiling, business profiling, local listings, social bookmarking sites and link directories

 Hubspot said :

  

“Every individual directory that you submit to is another chance to get found online, so it’s important to make sure you’re listed in every directory possible. I have compiled a list of many popular local directories available on the internet. Filling out the forms over and over again can be a big pain, so here’s a link to an autofill add-on for Firefox that should help prevent carpal tunnel.”
- See more at: http://dawnwesterberg.com/2013/09/17/b2b-marketing-5-ways-to-own-the-first-page-of-google-when-your-company-name-is-searched/#sthash.B4fYyy6i.dpuf

Conclusion

With these simple tips and continuously improving your marketing campaign can sure increase your visibility. The most important thing for your business is to focus on how you get noticed, and how you can turn your audience into your clients. You can either choose to outsource your marketing campaign through reliable marketing firms that offer a marketing plan package.

Roderick Hunnicutt

Socratic SBC | Small Business Consulting

2 Wisconsin Circle Suite 700 Chevy Chase, MD 20815

Office: (410) 929-6395   

Fax: (202) 318-0689

admin@socraticsbc.com